Nexes of Trust

Model of Management

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Purpose

The determination to build a better life moves us, each day, to serve and delight our customers, our people and society.

Mission

To guarantee the best buying experience for all our customers, at each of our stores.

Vision

GPA aims to expand its share of the Brazilian retail market and become the most admired company for its profitability, innovation, efficiency, sustainability and contribution to the development of Brazil.

Values

Humility
Listening with respect and interest, always being disposed to learn more and take into consideration different points of view.

Discipline
Acting with a focus on achieving objectives, and always delivering as promised.

Determination and engagement
Knowing where one wants to get and what must be done, performing all activities with great energy, always seeking to be better, with persistence.

Emotional balance
Acting calmly in all situations, with the same level of cheer and motivation.

Integrated Management

To make the guidelines of its Mission and Vision a reality, and maintain the alignment with its Values, GPA relies on an integrated management matrix, which strengthens the characteristics of its multibusiness structure.

Model of Management

GPA has adopted an integrated management matrix, formed by a multibusiness structure that ensures the positioning of each business, while maintaining the corporate vision of the processes, with institutional administration in the context of the Group.

With a structure composed of several businesses and activity in different regions, GPA is an agile organization, which makes decisions and follows through. Toward increasing drive and alacrity in this process, it has six performance indicators, which are valid for all executives, and which feed into the Group’s variable component of compensation: result/net profit, value of the business/brand (valuation/EVA), return on capital employed (ROCE), growth and expansion, customer satisfaction and employee satisfaction.



Model for High Performance

The management of the Group is also supported by a model for high performance, which indicates the skills required for each of the leadership positions, contributing to identifying and matching the executives to the posts.

This model is characterized by the appointment of people aligned with the Company’s values that, with the adoption of a model of management, and of an organizational structure, result in focused leadership with the right tools: technical knowledge and method.

Other building blocks include the Group’s processes to satisfy customers, employees, the society at large and, as a consequence, shareholders, which translate into the return and growth of the business. This process has a feedback loop: to attain the results and shareholder satisfaction, new guidelines and goals are established. And all this is done in a happy environment, which forms part of GPA’s DNA.